Next event:
6:30pm / 8th January

​​Data & Analytics Wednesday is an informal, monthly gathering of people in the data and analytics, marketing and optimisation community that happens in cities all around the world. Formerly known as Web Analytics Wednesday Sydney, we've changed to Data & Analytics Wednesday Sydney to reflect our growth since we began in 2013 - and to better represent the diversity of the topics we explore at our meetup.

We meet every second Wednesday of the month to hear talks on what's happening in the data and analytics space, with plenty of time for open discussion and networking. Plus there's free drinks!

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Upcoming talks

Aligning Business Strategy with Analytics Implementation
Rod Jacka, Managing Director, Panalysis

Setting up an analytics implementation is easy right? Just add some JavaScript code, start collecting data, wait a few days and create some reports. Seriously, how hard can it be?

Unfortunately, this approach rarely leads to a successful analytics project.

In this talk Rod Jacka will take you through the journey of understanding a business strategy and designing an analytics implementation that provides real insights.

Topics covered:
  • Understanding the difference between strategic and operational initiatives,
  • Identifying what’s important to measure and what data needs to be captured,
  • Developing a measurement framework,
  • The importance of documentation, and
  • Aligning the measurement framework to your analytics implementation.


Intelligent Tracking Protection and the future of cookies
Simon Rumble, Digital Analytics Consultant

Apple has been making changes to its browser that chip away at the tracking mechanisms our analytics tools use to stitch together user behaviour.

Starting in 2017 and continuing every few months since, changes have prevented some forms of tracking. Other browser vendors have made their own changes in the interest of protecting privacy.

What does the future look like for digital analytics if cookies stop being useful? What are the alternatives? Simon will dig deep into how the changes work and what that means. We'll also look briefly at the alternate universe of app tracking, where Apple doesn't seem so concerned about your privacy.

Venue

Harpoon Harry (upstairs on the first floor)
40-44 Wentworth Ave
​Surry Hills NSW 2010

Free drinks!

We have amazing sponsors who fund our bar tab, and are also just all-round legends. These great companies support our community, so check them out.

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Got something you want the community to know?
Something bugging you about how our industry does things? Found a cool thing you're dying to share?
​Do a talk!

Get in touch with us using the following form. Speakers receive kudos and exposure to a diverse community of data enthusiasts.

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